ASAcquireStartup

AcquireStartup resources

Seller Exit Readiness Guide

A seller guide for preparing an online business for sale with cleaner metrics, a better data room and a stronger buyer narrative.

Before listing

  • Normalize profit and remove one-off costs from the last 12 months.
  • Prepare screenshots, exports and contracts that support every key claim.
  • Write a transition plan for owner knowledge, vendors and customer handover.

Better buyer trust

  • Explain risks directly instead of hiding them.
  • Separate public teaser data from NDA-gated sensitive evidence.
  • Keep weekly KPI updates ready while the listing is active.